Large Scale Touch Screen Experiences

In order to translate the impressive detail of Bentley’s digital marketing campaign to their live event, we built a large scale touchscreen.

Controlling the experience themselves, guests could explore Bentley’s 53 billion-pixel image—zooming from a photo of their latest car on the Golden Gate Bridge all the way into the thread count of the logo on the seat. Animated hotspots and a 360 view of the car’s interior elevated the touchscreen’s functionality.

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